How to Kill a Great App in 3 Easy Steps

Drew Lowe
5 min readAug 16, 2023

Evernote is the Godfather of notetaking apps. Since 2004, this beloved app has been renowned for it’s raw simplicity, ease of use, rapid workflow, and thoughtful 2-tier organization structure. Very few productivity apps have such a successful 20 year run. Yet, Evernote did.

But… We need to talk about the giant green elephant in the room. Evernote is a dying app. Since Bending Spoons acquired the…

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